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    • 16 Jul 2019
    • 12:00 PM - 2:00 PM (EDT)
    • Webinar
    Register

    Resume & Profile E-Summit:

    How to Write LinkedIn Profiles that Captivate, Educate & Activate: The Power of Storytelling

    Session Instructors: Deb Dib, Louise Kursmark & Marie Zimenoff

    All registrants will receive access to the materials and recording. Qualifies for 2 CEUs.

    You already know your client’s profile must education the reader about key qualifications as 90+% of hiring managers review a candidate’s LinkedIn profile.

    You also know a profile has to be different – so you struggle to enhance resume information with a more authentic and personal view of your client, a profile that captivates readers and makes them want to click “read more.”

    The struggle is over!

    There is a tool that can transform a profile to draw in a reader and make your client memorable: storytelling.

    Stories command attention, build emotion, and change perceptions. That’s why great speakers use stories, why CEOs infuse storytelling into company cultures, and why leading career professionals use stories to transform their client’s critical facts into fascinating narratives.

    In this 2-hour session, Louise Kursmark, Deb Dib, and Marie Zimenoff will share a step-by-step process for gathering storied content, writing content that connects with your client’s target audience, and building a profile that motivates the reader to read more and reach out.

    You’ll walk away with:

    - an understanding of the neuroscience behind stories so you can strengthen the connection with your reader

    - tools to identify your client’s brand attributes so your stories communicate your client’s authentic unique promise of value across their portfolio of documents

    - a process for gathering stories so you have everything you need to write complete profiles faster

    - concrete examples and steps to turn stories into content so you can write experience sections that aren’t a copy and paste of a resume

    - tips for writing the first 50 words of the summary (now “About”) so your readers click to “read more”

    - forms for delivering the profile to the client so the unique branding you’ve created is executed on their profile

    If you want to be confident in writing powerfully fresh and compelling profile content – yes, even for the experience section – join us for this in-depth training!

    As with all our E-Summits, you'll get 2 hours of insightful instruction and a handout with resources, questionnaires, and tools to build your confidence.


    Don’t miss it! E-Summits are easy to attend - live or recorded:

    LIVE WEBCAST: Tuesday, July 16, 2019, 12:00 to 2:00 pm US ET

    RECORDING: MP3 audio recording - listen any time you want and as often as you want

    Registration: $69.00 (includes webcast, all samples and handouts, and recording)


    Get This Session Plus the Entire Social Summer Series. Sessions include Growing Visibility with Graphics, Leveraging Video for Business Growth, YouTube 101 for Video Visibility, and More! See the details. 


    About the Presenters

    Deb Dib

    One of my heroes, author Dr. Brené Brown, talks about "Daring Greatly."​ And like many of my clients and colleagues, I did.

    Years ago I started a part-time career service. A passion for building my skills and business kept me hurdling over courage challenges that scared the ___ out of me. That was daring greatly.

    In 2004, after I became one of the first Certified Personal Brand Strategists, my mentor William Arruda encouraged me to niche my practice to clients whom I respected for their vision and values. I gulped and dared greatly.

    No sharks or suits! Almost immediately gutsy, fun, ethical execs became my clients. I did the daring greatly happy dance!

    Fast-forward to now; I'm grateful and humbled to be considered a leading voice in personal branding and career communications innovation—and I'm collaborating with inspiring colleagues who make a difference to their clients and their world.

    Together, we strategize communications excellence for personal brands and LinkedIn visibility. We make work easier and more profitable—without losing voice or values. And we have fun!

    I love sharing innovative new concepts, whether consulting with colleagues on their projects; delivering keynotes; or facilitating personal branding workshops and social branding analyst training. And I'm still gulping and daring greatly!

    Brené Brown says, "Courage starts with showing up and letting ourselves be seen."​ Seems to me, you can't have personal and career happiness without it.

    So let's get real and get gutsy!

    Some of my "I got gutsy"​ milestones:
    Certifications in master-level personal branding & social branding, coaching, career comm | Author: Ditch. Dare. Do! & The Twitter Job Search Guide | Recipient: Dick Bolles' Parachute Award for Innovation | Quoted: CNN, NY Times, WSJ, 30+ career books

    Louise Kursmark

    As President of Best Impression, I am directly involved in all client projects. I work one-on-one with many clients and have recruited a small team of outstanding career professionals to broaden our capabilities. My clear, direct, “cut-to-the-chase” communication style results in sharp, compelling documents and an efficient process—we respect your time and want to get your career moving forward as quickly as possible.

    During 20+ years in the careers industry, I’ve amassed many credentials and qualifications, including the elite Master Resume Writer certification. I’ve held leadership roles with innovative careers-industry organizations, published dozens of books on career topics, frequently speak to industry groups, and provide training to fellow career professionals on resume writing and career services.

    What I love best: working with amazing clients, finding the exact words to make each client shine on paper, and helping executives make a difference through their vision, leadership, and passion for what they do.


    Marie Zimenoff

    Entrepreneur. Speaker. Leader. I never imagined holding these roles; my natural analytical tendencies didn’t lend to risk taking. Belief in the power of proactive career management overruled my introversion, driving me out of my comfort zone to build and lead a business.

    As CEO of Career Thought Leaders and Resume Writing Academy, I merge vision and best practice to elevate the careers industry worldwide.

    Career professionals transform lives and my mission is to support them in impacting the careers of others.

    My training as a career counselor gave me insight into the complexity of career transformation and the struggle of fitting passions and skills together. My experience witnessing thousands of transformations as a resume writer, trainer, and career/leadership coach fuels the work I do every day.

    I equip career services providers with the tools, training, and support they need to succeed, convening a think tank of industry leaders to share “the now, the new, and the next” in careers with 10,000+ colleagues worldwide.

    I champion the world’s premier resume training organization to provide leading-edge programs, content, and resources. We elevate writers’ skills to world-class standards through the Academy Certified Resume Writer and Profile Writer programs and Resume & Profile Writing E-Summits.

    Visit www.careerthoughtleaders.com and www.resumewritingacademy.com to learn how we're changing the world...one career success story at a time.
     

    • 01 Aug 2019
    • 11:00 AM
    • Virtual

    Join Master Personal Branding Strategists Susan Chritton, Deb Dib, and Marie Zimenoff for a fun, lively, content-packed session all about personal and social branding! We'll share branding trends coaches and resume writers need to know

    - How video, visuals, and AI are changing branding
    - What digital leadership is and why it matters for all clients' career/business success
    - How changes in career management have made branding even more important
    - Advancements in the the Personal & Social Branding coach training programs


    Join us August 1, 2019, at 11:00 AM US-ET (New York) or get the recording.

    RSVP HERE


    CTL now teaches the Reach Personal Branding coach training program -- the only personal branding program used in 40 countries with thousands of clients.

    Personal branding isn't the flavor of the month. It is a transformational process entrepreneurs, small business owners, executives, professionals, and job seekers use to find authenticity and identify the branded value that makes them more influential, indispensable, and incredibly happy at work.

    For your clients, personal branding is the future of career management -- a proactive solution for their long-term career success.

    Personal branding launches your career --boosting your confidence in knowing you are doing the best for your client, taking the right steps and not having to make it up as you go

    In this call, you'll learn more about the Certified Personal Brand Strategist program and the Reach Personal Branding methodology – a comprehensive, three-step process for uncovering, communicating, and nurturing your personal brand.


    • 27 Aug 2019
    • 11:00 AM
    • Virtual

    The only personal branding program used in 40 countries with thousands of clients.

    Personal branding isn't the flavor of the month. It is a transformational process entrepreneurs, small business owners, executives, professionals, and job seekers use to find authenticity and identify the branded value that makes them more influential, indispensable, and incredibly happy at work.

    For your clients, personal branding is the future of career management -- a proactive solution for their long-term career success.

    Personal branding launches your career -- boosting your confidence in knowing you are doing the best for your client, taking the right steps and not having to make it up as you go

    After the CPBS program, you'll sound and feel like an expert -- exiting the spiral of constantly hunting new clients at a low price point because you lack a long-term value proposition that connects with and converts your ideal clients.

    In the Certified Personal Brand Strategist program, you will learn the Reach Personal Branding methodology – a comprehensive, three-step process for uncovering, communicating, and nurturing your personal brand.

    You'll walk away ready to:

    • More confidently engage clients and consistently surpass client expectations
    • Articulate a unique value proposition to stand out in the crowded coach market
    • Produce replicable results and systemize client interaction with done-for-you workbooks
    • Attract more ideal clients and make more money with a turn-key personal branding business

    With the Certified Personal Brand Strategist program, you receive 3 certifications (you can also take the 360Reach Analyst and Social Branding Certifications individually; use the links below to learn more):

    CERTIFICATION #1
    360Reach Analyst Certification. As part of your Personal Branding Certification, you become certified to use 360Reach  the personal branding survey that has been used by more than a million people. It's fun! It's innovative! And it’s actionable!

    CERTIFICATION #2
    Certified Personal Brand Strategist Certification. Learn the full process for guiding a client through extracting, expressing, and exuding their brand – PLUS get the workbooks, materials, and coaching skills you need for a turn-key personal branding business!

    CERTIFICATION #3
    Social Branding Analyst Certification. Your client's first impression is digital – 90% of recruiters use social media and 80% of people research online before buying from a company. Become the guide your clients need to build a consistent online presence.

    ICF Coaches Only:  When you complete the requirements for all 3 certifications (and attend all sessions live), you'll receive 18 ICF CCEs!

    Have questions? You can set up a time to talk one-on-one with an instructor using this link..

    August 2019 Certified Personal Brand Strategist (CPBS) Training
    CHOOSE FROM 2 TIME CHOICES (2 Separate Sections)
    Section 1: Tuesday, August 27, 7:00–8:00 am Singapore Time / 9:00–10:00 am Sydney Time (
    Monday, August 26, 7:00–8:00 pm ET-US-NY)
    Section 2:Tuesday, August 27, 11:00 am – 12:00 pm Eastern-US-NY Time


    This course requires pre-work to be completed prior to the first live webinar session. It includes eleven (11), one-hour live webinar sessions. Live attendance via webinar is required to receive ICF CCEs. This course is approved for 11 ICF CCEs. Two (2) Learning Confirmations must be completed by no later than Tuesday, October 1, 2019 (for 360Reach) and Tuesday, November 19, 2019 (for CPBS).

    • Facilitator: Susan Chritton & Marie Zimenoff, Reach-Certified Personal Branding Master Strategists.
    • First live webinar on Tuesday, August 27, 2019.

    Have questions? You can set up a time to talk one-on-one with an instructor using this link.

    Click here to see full program detailS & REGISTER


    Regular Registration Closes August 20, 2019

    General Registration:
    Single Payment: $2497.00 USD
    Multi-Payment: 3 Payments of $882.33 USD (billed every 30 days after 1st payment)

    CTL Associate Registration:
    Single Payment: $2250.00 USD
    Multi-Payment: 3 Payments of $800 USD (billed every 30 days after 1st payment)

    ACRW/ACPW Registration:
    Single Payment: $2250.00 USD
    Multi-Payment: 3 Payments of $800 USD (billed every 30 days after 1st payment)

    360Reach Analyst Registration:
    Single Payment: $1997.00 USD
    Multi-Payment: 3 Payments of $715.67 USD (billed every 30 days after 1st payment)
     

    A late fee of $75.00 USD will be added to registration costs after regular registration closes. Registration is not guaranteed and will be granted based on availability. Contact support@careerthoughtleaders.com for assistance.

    Click here to see full program detailS & REGISTER


Past events

07 Jun 2019 Open Call: How to Write for the Modern Reader
22 May 2019 May Certification Community Conversation
25 Mar 2019 2019 Professional Development Symposium
27 Feb 2019 Certification Community Conversation
19 Feb 2019 Academy Certified Resume Writer Group Webclass
06 Feb 2019 Resume & Profile E-Summit: Master Lessons in Writing Executive Resumes & LinkedIn Profiles
15 Jan 2019 Personal & Social Branding Trends Update
07 Dec 2018 Resume & Profile E-Summit: How to Write Education Resumes & CVs that Make the Grade
30 Nov 2018 Career Jam: Where Experts Forecast the New & the Next
12 Nov 2018 Academy Certified Profile Writer Group Webclass
09 Nov 2018 Open Call: Online Resumes & Profiles
26 Oct 2018 Master-E-Session Your Entrepreneurial Ladder to Success
08 Oct 2018 Certified Hidden Job Market Coach
14 Sep 2018 Academy Certified Resume Writer Group Webclass
07 Sep 2018 Resume & Profile E-Summit: Eluding Ageism
27 Aug 2018 International Career Industry Trends Discussion
24 Aug 2018 Open Call: The Resume of the Future
22 Aug 2018 360Reach Analyst Class (Aug. 2018)
22 Aug 2018 Certified Personal Brand Strategist Class (Aug. 2018)
25 Jun 2018 Certified Career Transition Coach Program
01 May 2018 Career Thought Leaders Professional Development Symposium
16 Mar 2018 Resume & Profile E:Summit: How to Make Non-linear Careers Shine: Writing for Challenging Client Situations
13 Feb 2018 Certified Personal Brand Strategist Class (Feb. 2018)
05 Feb 2018 Academy Certified Resume Writer Group Webclass
16 Jan 2018 Personal Branding Update with Susan Chritton & Marie Zimenoff
31 Dec 2017 End-of-Year Sale on Top-Selling Programs
01 Dec 2017 Career Jam: Where Experts Forecast the New & the Next
17 Nov 2017 Resume & Profile E-Summit: References, Recommendations & Testimonials
23 Oct 2017 Certified Social Branding Analyst
12 Oct 2017 Certified Hidden Job Market Coach Program
15 Sep 2017 Academy Certified Resume Writer Fall Group Webclass
08 Sep 2017 Master Class: How to Write Branded Resumes & Profiles
03 Aug 2017 Academy Certified Profile Writer Group Webclass
19 Jul 2017 Writing Mastery Open Call: Social Media Profile Best Practices
19 Jun 2017 Grow Your Business Week
18 May 2017 Academy Certified Resume Writer Group Webclass
03 May 2017 Writing Mastery Open Call: Resume & Profile Design Best Practices
19 Apr 2017 2017 Career Thought Leaders Conference
18 Apr 2017 2017 Professional Development Institutes at the CTL Conference
13 Mar 2017 CTL Associate Call: Un-Retirement
20 Jan 2017 Resume & Profile E-Summit: Formatting Modern Resumes: Strategy & Distinctive Design to Win Interviews
11 Jan 2017 Writing Mastery Open Call: How to Write Tight
22 Nov 2016 Resume & Profile E-Summit: Expanding Your Horizons: Writing for International Audiences
30 Sep 2016 Academy Certified Resume Writer Group Webclass
16 Sep 2016 Resume & Profile E-Summit: Writing for Career Change Success
09 Sep 2016 Resume & Profile Writing Certifications: Learn More Live
13 May 2016 Resume & Profile E-Summit: Making Mid-Level Managers Shine

CONTACT US


1-855-333-5793
marie@resumewritingacademy.com
1706 Rutledge Court
Fort Collins, CO 80526
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